Westminster Lifestyle Stories
Lifestyle & Foundation Stories
Overview
To highlight the authentic resident experience in their 4 regions of communities + share the story of their Foundation.
Objective
Create lifestyle and foundation videos that clearly show resident experiences, support fundraising, and provide content that can be used across regions and marketing channels.
Strategy
5 day shoot focusing each day on a new region and different story and location each day.
Result
Four 3-4-minute lifestyle videos using existing photos they had previously captured for b-roll, one 3-4-minute Foundation video, eight social media videos.
Get In Touch
We're ready when you are. Complete this form and our team will be in touch to help bring your stories to life!
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